Getting The Shot

JetCabin Freshbook – September Issue – an interview with Colin Chatfield on Aviation Photography

Rick Roseman writes:
It can be argued  that with any serious professional photographer, ‘getting the shot’ is everything. But there is a certain seduction about photographing a private jet. In the first place they are, by their very nature, sleek and beautiful. Ok, so you could argue the same about a beautiful car. . . but then not everybody has a private jet in their garage. I could go on about the distinction of jets over other photographic subjects. I might even be able to write a thousand words about it, but as good ole’ Fred Barnard once pointed out, just show me a picture and skip the words. With that in mind, let’s let Colin Chatfield show us the product of his keen shutter-sense and why he lets his skilfully crafted images do the talking.

“My inspiration for aviation photography took flight at an early age, sparked by the experiences I had flying in various aircraft with my father. These moments left a lasting impression on me and have shaped the way I approach my work today. Recently, I’ve had the privilege of working with extraordinary aircraft, including the ACJ220, BBJ2, and Bombardier Global 7500 private jets, as well as a stunning collection of private aircraft located in the breathtaking landscapes of British Columbia.

In the world of private aviation, high-end photography is crucial. These jets are more than just modes of transportation—they represent luxury, bespoke design, and cutting-edge engineering. Capturing these images requires more than technical skill; it demands an understanding of what makes each aircraft uniquely valuable to its owner. Every detail, from the finest leather stitch to the polished surfaces and innovative features, tells a story of craftsmanship and personal taste. My goal is to showcase these elements in a way that not only highlights the aircraft’s elegance but also reflects the owner’s passion and the distinctive character of their aircraft. Whether it’s the sleek lines of the fuselage, the opulent interior, or the jet’s power in flight, each image I create is crafted to convey a narrative of sophistication, performance, and exclusivity.”

“Beyond aesthetics, high-end aviation photography is integral to the broader aeronautics industry. In a market where first impressions are critical, especially in the sale and marketing of luxury aircraft, high-quality imagery can be the deciding factor for potential buyers. These images bring the aircraft’s craftsmanship, advanced technology, and luxurious features to life, creating a visual narrative that speaks louder than words. For manufacturers and brokers, compelling photography is an indispensable tool in marketing materials, brochures, and online listings, providing clients with an intimate look at the aircraft’s design and features—often their first introduction to a potential purchase. In this way, aviation photography not only captures the aircraft’s beauty but also plays a vital role in communicating value, generating interest, and driving sales.

​My passion for photography truly ignited on my 13th birthday when I received my first digital camera. From that moment, my love for the craft has only grown. I started out like most young photographers, capturing anything and everything. Growing up in Vancouver, I honed my skills on the city’s rainy streets, mastering techniques like panning shots, long exposure cityscapes, and reflections. By working with subjects I couldn’t control, I learned to move myself rather than the subject, and to wait patiently for the perfect moment. Over the years, I’ve developed a unique ability to excel in subject placement and attention to detail, bringing life and emotion to even the most ordinary scenes. From staging, to light manipulation and color correcting, I have developed my skills to deliver the best images possible.”

“Before diving into aviation photography, I built a strong foundation in automotive photography. Having worked with hundreds of private clients and various high-end manufacturers, this experience has sharpened my eye for capturing the beautiful forms and intricate details of every subject I photograph. I’ve found that there are many similarities in the pride and passion that owners take in both their supercars and private jets. My passion is to share yours. I take great pride in consistently delivering projects on time and am honored to have a reputation for exceeding my clients’ expectations. My dedication to my craft is evident in every project, as I strive to evoke deep emotions and create a lasting impact through my work.”

“And every once in a while . . . have a little fun with it!”

                                                                                       

Colin Chatfield – September 2024